Less is more
A sustainable energy policy depends on two pillars. Renewable energy – increasing the supply of clean energy
Energy efficiency – reducing demand by wasting less energy
The world needs both strategies, and the two pillars will coexist and reinforce each other. Our focus is efficiency through cloud-based energy analytics & energy intelligence software, which are rapidly becoming accepted as effective tools to manage energy and reduce costs.
Several factors together create a compelling economic case to invest in improving energy efficiency throughout the economy:
Costs of energy, long term, continue to rise rapidly as global demand from an more industrialized world outstrips supply.
Costs of hardware (including sensors and other smart devices to manage energy) and network services (including wireless) continue to decline (Moore’s, Metcalfe’s & Gilder’s laws).
Global standards for security, communication and information management processes have matured (Internet protocols, web services).
Cloud computing and web-based software as a service (with information from web servers cached temporarily using computers, smart phones, sensors, etc.) enable rapid business model innovation with minimal up-front investment in hardware or software.
A new generation of consumers, businesses, government leaders and NGO’s / nonprofits (the citizen sector) become increasingly comfortable with automation and technologies to address their energy management challenges.
System integration firms have become more scientific and adept at managing systemic change, combining behavioral science with educational programs and simple (often low-tech) nudges, checklists, on-boarding procedures and incentives to encourage adoption of new systems.
Business, government and the citizen sector alike recognize that installing innovative, tech-based / data-driven energy management systems can create large numbers of jobs and a more sustainable planet.